Social responsibility

Also called Corporate Social Responsibility (CSR) can be defined as the active and voluntary contribution of companies to the scope of social, economic and environmental country objectives, usually with the aim also to improve their competitive position, its value and their added value under a system of evaluating the performance of The Triple Bottom Line. By this administration and the concept of corporate governance include a set of practices, strategies and Business Management Systems seeking a new economic, social and environmental balance. The European Commission has previously defined Corporate Social Responsibility (CSR) as "a concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis".

This business function, among others, is also set at the base of the Trade Agreement between the European Union and its Member States, on the one hand, Colombia and Peru, on the other hand, stating that commit to a goal of sustainable development, including promoting economic progress, respect for labor rights and environmental protection in accordance with the commitments that haven been made, taking into account the differences in economic and social development among the signatories.

The parties also agreed to reaffirm their existing rights and obligations between them under the WTO Agreement. For these reasons, we consider it important to include CSR as part of our considerations when we founded the Euro - Peru Chamber.

The European Commission defined, at that time, the concept of Corporate Social Responsibility (CSR) as "the voluntary integration by enterprises of social and environmental concerns in their business operations and relations with partners”. It argues that to address the social responsibility of the companies, this clearly is in the interests of all them and says that it is increasingly important to the competitiveness of companies a strategic approach to CSR.

Where as a modern strategy and definition, the European Commission proposed a new strategy of social responsibility of the companies in October 2011. In communication on the "Renewed EU strategy 2011-14 for Corporate Social Responsibility" (COM 2011 - 681 October 25, 2011) the Commission notes that in order to fully meet corporate social responsibility, companies must have a process to integrate social, environmental and ethical concerns, respect for human rights, consumer concerns in their business operations and core strategy in close collaboration with its stakeholders. This is expected to reinforce positive effects, for example, through new products and services that bring benefits to the society and companies, making feasible the maximization of value creation for its owners, shareholders, other interested parties and society at large. Identify, prevent and mitigate possible adverse consequences.

The complexity of this process will depend on factors such as company size and nature of its operations. For in most small and medium companies, especially micro-enterprises, it is likely that the process of CSR remain informal and intuitive.

Multi - Dimensional Nature of CSR

According to international principles, CSR covers at least human rights, labor and employment practices (as training, diversity, gender equality, health and welfare workers), environmental issues (as biodiversity, climate change, efficient use of resources, life-cycle analysis and pollution prevention and the fight against fraud and corruption. Participation of local communities and development, integration of disabled people and consumer interests, including privacy, are also part of the CSR agenda. It is accepted that the promotion of social and environmental responsibility in supply chain and dissemination of non-financial information are important cross-cutting issues. In addition, the Commission promotes the three principles of good fiscal governance in relations between States: transparency, information exchange and fair tax competition. It also encourages companies, if any, to work for the implementation of these principles.

EU development policy recognizes the need to support the CSR, promoting respect for social and environmental standards, and those EU companies can foster a better governance and inclusive growth in developing countries.

Considering these objectives and given that one of the foundations of the signing of the Treaty is to promote the construction of sustainable relationships between companies, governments, authorities and society to develop social responsibility  to contribute with the sustainable development, we offer our members the necessary tools to facilitate compliance for the formulation of their programs and projects related with this function, particularly in the case of Peru, through specialists and implementation teams in Spanish and Quechua.





Copyright 2013 - All Rights reserved Euro - Perú Chamber